TURNERS
Sweeeet. That’s what it was like rebranding the family-favourite novocastrian ice treat, Turners. For decades these all-year-round ice blocks and ice creams have been a hit. However over that time the look also looked a little dated. It was time for a new look to accompany a new product range launch. The idea was to give the brand a logo that was contemporary yet still borrowed from the fine tradition of the company. The packaging that followed gives the treats an enticing feel that just makes you want to drool. Cool product, cool design.
